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About

hoo.
Handcraft of one, one of a kind.

TURNING PASSION INTO REALITY
… cause life is about the everyday experience.

Hoo.Roji aims to promote artisanal housewares with unique cultures and inspiring stories. Crafts created by using various indigenous materials and traditional techniques give a breath of fresh air to our mundane modern life. In collaboration with craft artists across different disciplines and cultures, we aspire to bring a range of beautifully-crafted and originally-designed pieces to enrich our lives. We are based in Hong Kong and an experiential concept store combining a unique physical experience with online convenience.

Founders are lovers of ceramics and crafts. We believe that each artful piece has its energy and attraction, as craft artists express their own philosophy in their works. They also give each piece a unique, artisanal touch and versatile functionality for our daily use.